8 WordPress Tips to Make Your Website Secure in 2024

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January 17, 2020

8 WordPress Tips to Make Your Website Secure in 2024 — Source: tech

A website in a simpler definition can be referred to a collection of pages which are connected to the world web page, and it contains information given by specific individual which can be traced using the uniform resource locator. This type of page is designed using several procedures such as purchasing a hosting plan, choosing a suitable domain, comprehending an exciting theme, create the pages on the world web, and later publishing the information.

Many people make websites for monetary or commercial purposes, such as online marketing and advertisements. One cannot benefit from the website if the site is prone to hacking and leaking of private information to the web browser. Therefore, it’s the responsibility of the webmaster to ensure the information released to the browser is confident and secure.

Safety Measures to be deemed

The safety measures to be considered include the following:

1. Ensure the website has the Secure Socket Layer (SSL) certificate

Commonly known as the secure socket layer is described as the encrypted padlock, which gives a connection between the web user and the server. Its main objective is to protect private information such as passwords and login details from been hacked. Similarly, it secures confidential information between the involved parties. Therefore, the information shared cannot be accessed by other users. Many SSL providers are now offering SSL certificates at cost-effective prices. You should buy a cheap SSL certificate from SSL2BUY or a similar service.

2. Use of wildcard certificate on domains

Wildcard SSL certificate is one of the best SSL certificates that secure subdomains of a primary domain and if a WordPress site has many subdomains then a wildcard SSL certificate will work like a magic plus cost saver. A website holder does not have to pay much money on each subdomain security.

3. Use of complex passwords

In every internet platform, one must have a password where many tend to choose a pattern or name which they can easily remember. But on the website platform, one is required to use a complex password that contains different characters. This helps to prevent cracking from computer geniuses and makes it difficult from guessing, thus protecting the information. Similarly, the account owner should manage the passwords regularly. This can be done by changing passwords frequently, making it difficult for hackers to realize the trend used to make passwords.

4. Use of emails rather than username

Email is connected to the personal details of the user and therefore gives uniqueness of safety as it’s difficult from guessing. If one attempts to use it, the owner gets notified and sends an alert to the server. The use of username is rarely recommended because it involves names and numbers, which are easy to guess.

5. Disable editing

Once one chooses a suitable theme for the site, one is required to disable the file editing profile on the dashboard. This is recommended because some hackers may gain access to the site and draw all the information. Several cases have been reported on the malicious spread of information where even the site owner is unaware of. This may affect the flow of advertisers or even blockage from marketing in certain countries.

6. Adjust the Uniform Resource Locator (URL) Logins

Many website admins do not change the logins provided by the server leaving the site vulnerable to external attacks like hacking and in personification. Therefore, it’s recommended for a website owner to change the URL provided by the admin and add some unique characters like questions, exclamation marks, or even many commas; this makes the URL login look different from the given one thus increasing the safety of the site.

7. Login attempts

Most of the popular websites consist of a maximum of three attempts where one fails through the efforts; he/she is temporarily banned or even blocked from using the site even for three months. Some sites also act of alerting the involved security system, and you are reported as a spam. Limiting the attempts reduces the probability of hacking and detect fraud on the site. On a business website, this serves as a benefit where the investors who advertise on the platform feel secure to market their products freely.

8. Selection of Hosting Company

A website requires multiple layers of security therefore when you choose a hosting provider, you should take care of security aspects. Initially, many website holders think of cheap hosting providers, but it could turn into a nightmare as sometimes, there could be data deletion and the URL redirection issue. However, paid hosting can attribute multiple layers of security including enhanced website speed. Security features include daily malware scans, 24/7 support, firewall, DDoS protection, spam filter, virus protection, etc. Many security plugins can help you in this case.

In conclusion, one cannot make a useful website if he/she doesn’t consider the safety of the site. One should be well versed with the advancement of technology to ensure that he/she can trace security inconveniences on the website.

Executive Vehicle Rentals for Your Business Trip: Must-Know Tips

By

Daniela Meyer

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January 17, 2020

Companies and business partners will trust and respect you more if you are impressive. And one of the easiest ways to stand out is to use an executive vehicle. The best thing is that you do not have to buy a Rolls-Royce or Bentley if the cost is too high, but you can rent one anytime it is necessary.

Numerous rental companies such as sprinterrentalsusa.com are now offering a range of executive vehicles for rent with the aim of helping the corporate and business world to fulfill their dreams. Before you can select such a company, there are a few things that you need to know.

Choosing the Right Car for You

When you are in the corporate world, it is always good to know what you really need. There is that luxury car that you have always wanted to drive to a business meeting or any other corporate event. Look at the following options that are available for such functions.

· Rolls-Royce Phantom – this is just one of the many executive models produced by Rolls-Royce. Those who rent one get to enjoy luxurious and comfortable interiors where they can use their laptops and tablets from the back and also stand out everywhere they show up.

· Bentley Mulsanne – this is a vehicle in its own world of luxury. It is equipped to serve any business person perfectly. What many do not know is that Bentley vehicles are equipped with GSM cards to access the internet on the go to meet your business needs.

· Mercedes-Benz S-Class – this model is one of the most luxurious from this brand, and its target users are chauffeur-driven business people and top corporate officials. However, with rental options from reliable companies like MilaniRentals, any person can enjoy one. It has ample space in the back and facilities for business on the go.

· Ferrari Enzo – if you want to feel sporty and cooler than any other driver on the road, a flashy and more powerful vehicle like the Ferrari Enzo is the automobile to rent. Your business allies will respect the fact that you like fine things, and cutting a deal is not as hard as you might think. With a Ferrari and an Italian designer suit, nothing can stand in your way in making the best business impression. For this car, it is best to drive yourself around when doing your business errands.

· Armored Porsche Cayenne – if you feel like it is a good idea to add an extra layer of security, Porsche will take good care of you with their bulletproof vehicle series. The Cayenne is one of their best, and you can rent it out from a reputable rental company. Apart from the security that you need when traveling for business in a new destination, this SUV delivers a lot more. Expect to enjoy a luxurious interior, powerful engine and the smoothest ride ever. This SUV also allows busy business people to work from the rear seat, which has a stand.

Features to Look for

As you continue to look for the best executive car for your business trip, features play an important role. In addition to personal taste in the style and design of an executive car, business people need to continue working even when they are on the move. The good thing is that most of these vehicles have a spacious cabin. The roomy interior provides an ample environment for working on your laptop or tablet.

Again, the interiors of executive vehicles also allow people to entertain their potential business partners or any other person with whom they want to strike a deal. In this case, you may want to rent a car with a champagne cooler and stands.

With all these, the vehicle you choose should have a track record of comfort, safety and privacy to ensure that your business trip is as convenient as possible. No hitches should occur especially when you are in a foreign country.

Fuel efficiency is key. We all know that luxurious vehicles are often gas guzzlers. But we are in a world of technology. Probably, you have heard about hybrid vehicles and how they save fuel even in powerful vehicles. Also, there are many other fuel efficiency technologies that have cropped up everywhere. Mercedes-Benz is now using BlueTEC to save fuel while BMW is using its EfficientDynamics technology.

If you consider luxurious vehicles with such technology, you can rest assured that the business trip will be as economical as possible. At the same time, the vehicles will give you the class and comfort that you want.

Other Considerations to Make

Types of roads to use – if you already know the region of your business trip, knowing the status of the roads will be very easy. Cities and areas with poor roads are better visited using SUVs and sedans with higher ground clearance. This means that you may have to ditch the Ferrari for the Porsche Cayenne even if it is a model that is not armored.

The number of passengers – obviously, three of you cannot fit in a Ferrari. A five-seater vehicle like a Mercedes-Benz S-Class will suit you better. Choose your car carefully because it will play a significant role in making your business trip a success. But the good thing is that reputable rental companies can switch the vehicle for you if your needs change.

Privacy – Some luxurious vehicles take the privacy of a business traveler very seriously. Apart from tinted windows, some have curtain-like filters that add an extra layer of privacy. Therefore, people from outside will not keep gazing at you as you pass by. These vehicles are ideal for prominent business people who want to travel discreetly or have sensitive business discussions in the vehicle.

Conclusion

The final thing you probably want to look for is the price of the rental car. If you are an entrepreneur with a tight budget, look for an executive vehicle that will not exceed your budget. With all the options on the market, there is always a good deal.

How to Use Blockchain in Virtual Reality

By

Daniela Meyer

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January 17, 2020

Virtual reality technology has now been incorporated into many other sectors in addition to entertainment and communication. People now want to interact with the services they receive in a more realistic way. This is why innovators are using this simulation tech in gaming, movies, conferencing and even in the marketing of products among other things.

Cryptocurrencies, on the other hand, use a technology called blockchain that has penetrated many sectors in the world to introduce better and safer ways of handling data. Surprisingly, virtual reality technology can reap many benefits from blockchain technology particularly in improving safety and speed. Through the use of specialized software and devices, VR users can now enjoy enhanced services that are engineered using blockchains. So, let us look at various ways in which the blockchain concept is used in VR.

Virtual Worlds That Are More Secure

VR is now heavily used in interactions between people in different locations in a more realistic way. Some users might be vulnerable to hackers especially if they are discussing sensitive matters or exchanging financial information. However, verification of data using blockchain algorithms has stepped in to offer new layers of safety for the users. Virtual worlds are now safer although a few more steps might be necessary for the verification.

STEM Technology Experiments

Science, technology, engineering and math experiments include challenging concepts that have been difficult for even experts to crack. Today, blockchain technology has been incorporated successfully for experts to collaborate in real-time, make changes and ensure that everything is successful. Experts can access decentralized platforms that are secure and efficient enough for faster and more accurate research. Experts have also been training newbies in STEM using a decentralized platform where everyone’s input is seen in real time. With this, it is also possible to have virtual classes from any part of the world.

Controlled Advertising in Gaming

Well, all virtual gaming creators usually get some of their income from ads. This is why you have some ads when playing your FIFA game or any other. However, users would rather not be bombarded with spam ads that can spoil any VR game, especially the online options. However, blockchain technology keeps this in check through the appropriate verification of data.

Sale of VR Music Online

Musicians can now smile because VR and blockchain technology have merged to benefit online music sales. Well, this goes beyond the uploading and downloading concept. Customers can quickly experience the music video they are about to buy before they make their decisions. On the other hand, musicians can update details of the music and videos in real-time. This makes it easy to collaborate with fans and get feedback as well.

Virtual Commerce

If you have interacted with cryptocurrency at Nakitcoins, you probably know that it can buy you various things. With virtual commerce, buyers take advantage of virtual shops where they can buy what they want and pay using various options. Blockchain technology, therefore, applies in many ways here like facilitating the use of actual cryptocurrency, and the concept is used to make virtual shops safer.

Solving Difficult Concepts

Blockchain is again seen as the appropriate solution for difficult concepts. Through the integration of various algorithms, experts can deliver simplified tutorials and educational materials in the form of diagrams, images, and videos using the VR concept. Therefore, the integration of VR and blockchain is an excellent idea that has been welcomed in many sectors that need to educate their followers.

File Format Solution

Many people have realized that VR is the next big communication channel. People grasp information better when it is presented in a striking way like VR. However, there is a need for a universal file format that will be accessible through any VR device or software. And this is what can happen when blockchain technology is used. The technology allows a standardized way of sending information to all VR users.

Benefits of Blockchain in VR

Now that we know many areas where VR has incorporated blockchain technology, it is time to go through some of the benefits they enjoy. As you will notice, sectors like the crypto industry have already benefited directly because they created blockchain to suit their specific needs.

VR has not been adopted as expected. The innovators are still looking for ways to give it a push. To add value to it, blockchain has now become the necessary catalyst. As mentioned in the above cases, people can now smile as they receive better VR services in different sectors. According to research by the US military, setting up VR training centers will give people an opportunity to understand its potential and benefits particularly when brilliant technologies like blockchain are added.

Those sectors that have distributed their VR-based platforms just as blockchains are distributed can attest that making progress is not only easy but can be very fast. The fact that only one change by an authorized person is needed for all platforms saves time for operations. Notably, VR concepts in marketing, e-commerce, research and other decentralized applications are now transmitted in real time.

Another big concern is the security in these sectors. But it is worth noting that the blockchain concept includes a default security layer. People who make changes in the system must have them confirmed, and their actions can be traced for accountability. Therefore, malicious people will have a hard time trying to penetrate such a system. In fact, it is possible to add more security protocols without altering the operations of the entire system. This actually makes it even better.

With blockchain, system owners can have their identity recognized and give themselves certain rights to make changes. This way, they will also regulate how their invented system is working. The good thing is that the changes they make are visible to all other collaborators.

Conclusion

As you can see, the merging of these two major concepts has enabled innovators to develop many interesting solutions. The end users are the main beneficiaries of this. The future has even more to offer, and we can only wait to see what will come next.

Ongoing Challenges of Electrical Energy Storage

By

Daniela Meyer

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January 17, 2020

The world is undergoing what has been identified as a “grand energy transition” from solid, high-carbon energy sources that are unsustainable to virtually limitless renewable, low-carbon energy sources that are clean and sustainable. And there is absolutely no doubt that energy storage will be a key factor in this transition.

As global acceptance of the need for renewable energy continues to increase, so too does the need for acceptable, affordable electrical energy storage (EES). Apart from anything else, energy storage is a necessary component required for excess energy to be sold to the grid, as well as to ensure that whatever renewable energy is produced, but not used immediately, can be utilized at peak times if and when the grid is struggling to cope with demand.

The International Energy Association (IEA) has used a large-scale simulation World Energy Model (WEM) to provide medium to long-term projections regarding energy since 1993. While it doesn’t try to forecast what is going to happen in the future, it does explore the different possibilities based on what could happen.

Research shows that the installed capacity of EES is increasing at an exponential rate globally, and any experienced electrical engineer, like ones from ny-engineers.com, will acknowledge this.

What he or she may not know is that, according to the IEA, energy storage is one of the very few technologies that are on track in terms of the IEA Sustainable Development Scenario (SDS) that aims to transform the global energy system as quickly as possible to help limit the rise in global temperatures caused by climate change.

Importantly, the SDS as a whole is not on track to achieve the energy-related outcomes required specifically in terms of:

Achieving universal access to energy by 2030
Reducing the severe health impacts that result from air pollution
Tackling climate change

This was confirmed in a WEM report released in November 2019, which extended the SDS to 2050.

The Sustainable Development Scenario

The IEA SDS, which is part of the WEM, maps out various ways that sustainable energy goals can be met in accordance with the Paris Agreement developed to deal with the mitigation of greenhouse gas emission, and signed within the United Nations Framework Convention on Climate Change in 2016. As such, the SDS supports broader development efforts that focus on cleaner air and access to energy rather than most other scenarios that focus on decarbonization.

The ultimate aim of the SDS is to achieve “a cleaner and more inclusive energy future” and pioneer the transformation of our largely noxious global energy system to meet the needs of a Sustainable Development Scenario. Its vision is pragmatic and ambitious and is presented in the form of Sustainable Development Goals (SDGs) that address the energy-related outcomes mentioned above. Additionally, it has a strong emphasis on affordability and energy security.

Of course, the very fact that universal access to modern energy is right at the top of the SDS agenda will inevitably lead to an increase in carbon dioxide emissions, but the report states this will be minuscule – only 0.1% – and will easily be offset by decreased methane emissions when the use of traditional biomass stoves is substantially reduced.

All-in-all, the global transition to a low-carbon economy will result in a much more efficient energy system that will rely less on fuel combustion and shift more and more to renewable energy. While the IEA’s initial 450 Scenario, published way back in 2008, relied on carbon capture, utilization and storage (CCUS) and nuclear, the current SDS relies heavily on solar and wind power. The projected goal figures have virtually reversed from CCUS and nuclear generating about 7100 terawatt-hours (TWh) and wind and solar generating 3600 TWh in the initial report, to 8100 Twh for wind and solar and 3900 TWh for CCUS and nuclear in the most recent one.

Additionally, the predictions are that renewables-based power will more than double between 2019 and 2050, which will, in turn, require additional investment on battery storage and electricity grids. This is one of the major reasons that the ongoing challenges of electrical energy storage are so important.

The Importance of EES in Energy Transition

According to the IEA, the utilization of energy storage reached a record level in 2018, nearly double what it had been in 2017. While governments and energy utilities continue to create grid-scale storage, behind-the-meter (BTM) storage, primarily in the form of lithium-ion batteries, nearly trebled during this time as costs for battery storage have decreased.

The World Energy Council discussed the role of storage in the energy transition in its Energy Storage Monitor Latest trends in energy storage – 2019, and its importance is undeniable.

To understand this, it’s important to realize that renewable energy resources like the sun and the wind provide intermittent supplies of energy. Quite simply, the wind doesn’t blow all the time and the sun doesn’t shine all the time. This means that the production of sustainable energy doesn’t always correspond with demand.

Improved technology for storing electrical energy so that it is constantly available to meet universal demand would represent a major breakthrough in the effective distribution of electricity.

In fact, as the global shift to sustainable energy gains increasing momentum, energy storage has become a key component that will enable the so-called grand transition. It doesn’t take rocket science to realize that as we rely more and more on renewables, and less on fossil fuels like coal, oil, and natural gas, we need to increase the capacity to store the renewable energy produced so that it is available when we need it.

In essence, consumers will become less reliant on a secure, stable supply of electricity from a utility provider if they can store backup energy in their home and office environments. But for the integration of renewable energy storage to succeed, strategies are going to have to change.

The Missing Link For a 100% Renewable Energy Market

Having seen just how important electrical energy storage is for the grand energy transition, it becomes clear that low-cost energy storage is the missing link. Without it, we’re unlikely to ever achieve a national, let along global, 100% renewable electricity market.

There are several initiatives and actions that are helping to drive down these costs, including:

Regulatory reforms that have, to an extent, helped to stimulate the development of international energy storage markets which have already reduced costs through increased competition and cost advantages.
Increased global demand for electronic goods and electric vehicles which has resulted in increased investments in the manufacture of battery-packs.
A decrease in the cost of hardware required for efficient energy storage, including inverters.
Engineering, procurement, and construction (EPC) costs which have decreased as companies offering mechanical engineering services and various energy-related solutions in this sector have gained more experience and streamlined their processes.
The fact that as the costs of utility-scale storage costs have continued to decrease so too have the long-term costs of supplying electricity to the grid from lithium-ion batteries.

According to the World Energy Council, annual revenue from electrical energy storage connected to utility-scale solar and wind power is expected to be at least $9.6 billion by 2026. It is anticipated that the revenue for BTM installations will amount to even more by this time, with estimates of more $13 billion.

However, the reality is that even with rapidly decreasing costs, EES systems are still relatively expensive and unless consumers get government support or low-cost financing, they need to make a significant investment upfront. This continues to be a significant challenge.

Why You Should Have a Roadworthy Certificate

By

Дмитра Врачарић

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January 16, 2020

It is that time of the decade again where you finally have the will and money to get yourself a brand new car. But, you open up your bank account and realize that you simply do not have enough to get a new vehicle again. Not only is your bank account showing you a lower number, but the prices of new vehicles have skyrocketed since the last time you were in a car salon. Some sedans that used to cost $20,000 to $25,000 with all the bells and whistles, it now costs over $30,000 and that’s without any extra features.

Unfortunately, automotive industries constantly raise their prices to compete with other brands. So, what do you do in such a situation? Do you decide to stay with your old one for a few more years to get some more money? No. You should not give up on your dream which is why you should buy a used car. Check out all the online marketplaces and all the local car dealerships where you can find the perfect model.

So, you finally found an ad with the perfect brand, model and color for you and all that remains is to meet up with the person, give it a test run and pay up. However, before you transfer all the documents to your name, you should ask whether they have a roadworthy certificate for the vehicle. It is actually needed by law that every vehicle must have some kind of an inspection certificate or you may be fined. So, if you do not want to pay thousands of dollars on fines, make sure to ask the person selling whether they have such a document.

Keep in mind, the person you are buying from will try to dissuade you that there are no laws for such a document even though that is not true. Just because they are selling the car that does not mean that they can avoid paying for the right documents.

Always look for sellers who have all of their paperwork sorted. It is not your job to go through this long procedure to get a certificate, and it is certainly not your job to pay for it. Not only will you have to spend extra money on this vehicle, but there may also be defects that are not easy to spot. In other words, they might be hiding information from you which is why they do not have the document.

However, if you have already bought your favorite four-wheeler and you now realize that you do not have a roadworthy certificate, you will probably need to get one.

How to get a Roadworthy Certificate?

Before we get in detail about the benefits of this document, it is important that we help you understand how to get one.

The first step is to take your vehicle to a licensed mechanic who will be able to properly analyze its status.

There are multiple checks included before you get your certificate and those include:

Suspension

The suspension is a very important part of every vehicle and it has to be in perfect condition, always. It is the main part after the engine that keeps the wheels spinning. It also reduces the shock to the chassis of the car while driving over bumps or holes. So, if you want the inspection to go well, make sure that your suspension is in good condition.

Tires

Without the right tires, a car can have trouble gripping the road while driving at higher speeds. This is especially true when the road is wet or if its raining or if there is snow/ice. You need to have a nice set of tires that still has enough grip if you want to successfully pass the inspection.

Brakes

This is also one of the most important parts of a vehicle. It is what ensures the safety of both yourself, your passengers and pedestrians. If your brakes are not in good shape, there is a good chance that they may fail while driving which can be very dangerous. Your ability to stop is very important.

Lights

Make sure that all of your lights are working. The headlights, fog lights, brake lights, indicators and so on.

You need to do all of this to ensure that you are mobile roadworthy and you can do so at sabsafetycertificates.com.au. After you go through a few more steps of inspection, you will get your roadworthy certificate and you can be on your way home.

Benefits of a Roadworthy Certificate

A lot of people believe that this document is not a mandatory requirement and that there aren’t any benefits from it. This is simply not true. Not only you are legally required to have a roadworthy certificate, but there are also a few benefits from it.

Better resale value

If you decide that you want to sell your vehicle, you will probably need to go through all of your documents. The more facts and information you have about the history of your four-wheeler, the bigger the price. You will also find that a lot more people will be interested in your sale. With this certificate, you can show people that your vehicle is in good condition and that it is completely safe. This is something that will ensure your sale, so why not get it?

Insurance and registration

Sure, you might have to pay extra to get this document and you will have to go through the hassle of the inspection. You will also have to ensure that everything goes along well. However, after you get it, you will have a much easier time obtaining different documents. If you want to insure your vehicle, companies will immediately accept your application because they can easily see that it is in a good and safe condition.

Naturally, when you first buy a brand new vehicle or a used one, you will have to register it, if it is not already. It is illegal to drive a car that is not registered. But, believe it or not, a lot of states and countries today require that you have a roadworthy certificate. IF you do not, you will not be able to register the car.

Get More Clients – a Marketing Guide for Realtors

By

Дмитра Врачарић

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January 16, 2020

There are five marketing ideas in the Real Estate industry that you might not have ever done or never heard of. These 6 ideas have helped hundreds of realtors and you can be another success story. You can make your business get off the ground with these ideas, and your clients will be very happy to do business with you.

Idea #1: Send Weekly Emails

The first advertising thought for you as a realtor that you should start doing is simply sending weekly emails. Send the emails around an equivalent time of the week to your database for as long as you’re in business. This can be the core foundation that’ll keep business together. It can keep you relevant with everybody in the Real Estate business.

This is a simple way to remind them that they can contact you about anything relating to the terms of Real Estate. You can go over the top property listings and make sure that everything is good to go.

According to learn.roofstock.com sending these weekly emails will grow deeper relationships for you without you needing to put in the extra work of getting back to every one of these individuals. When it’s reliable, it shows how trustworthy, persevering, proficient, and knowledgeable you are.

That’s what clients want to see.

Idea #2: Facebook Live

The second showcasing thought is something that almost everyone uses, which is Facebook live. The average number of Facebook Live videos that are used by Realtors is three or four times per month. It gives huge exposure.

When you go on Facebook Live and create a quick, little video. Your video can just be expressing gratitude towards everybody for the help, showing love, and how much you care about everybody. Also, you can do a cash or prize giveaway.

For instance, most people giveaway gift cards to their favorite stores and restaurants. You can challenge your viewers by saying things like, “To win, you should simply leave a response, leave a “like”, and offer this video post to others.”

Using Facebook Live with your business or personal page is a great way to reach out to all of your clients and potential new clients. Have the mindset to help them in finding the right value on a property and reminding them that they don’t need to go through the process alone. Don’t forget your live video should be on all of your Facebook pages, so that way your friends and family can see what you have been up to lately.

You’re going to boost the excitement from all those clients on that list from your database and your custom audience. Every time somebody shares the video; the perspectives start moving increasingly elevated to the point where you’ll be receiving thousands of likes, comments, and shares.

If you need to make the most of your Facebook live videos, then make sure that you mention your name, your company, your phone number and any other necessary information in the description section of your post. Feel free to mention the winner of the giveaway as well.

Idea #3: Custom Facebook Audience

The next advertising thought for your Real Estate business that you should start doing is taking your whole email database of the entirety of your customers, all your recent clients, internet leads, and any other remaining listings that you have and make a custom Facebook crowd.

What Custom Facebook Audience does is it creates a dedicated crowd that you can name. It very well may be customers from your current Facebook audience. At the point when you run Facebook advertisements, you can run promotions directly to those customers and your ad budget will be going just to those individuals in their Facebook channels.

That ‘s huge on the grounds that you realize that each dollar you place on Facebook promoting will go directly to individuals that definitely know you or have known about you or in your database. You’ve probably already sent them emails in the past relating to your Real Estate, but there hasn’t been much attention.

Creating this kind of audience is enormous on the grounds that it assembles brand acknowledgment. They see your email and they’ll eventually recognize you on Facebook. In the event that they’re not checking into their email, but they’re getting on their Facebook account, they’ll immediately notice that you’re on Facebook as well. This is a great possibility where most of you are losing profits in Real Estate because your Real Estate business is not being seen on Facebook.

Idea #4: Instagram Stories Advertising

The fourth marketing idea is simply operating ads in Instagram stories. This idea is really huge right now, and it’s going to continue growing. People are really into watching different stories.

There are over 800 million users on Instagram and 300 million of them are viewing the narratives. It’s growing to the point where there’s some undervalued consideration in light of the fact that Instagram is as yet giving it a shot. This is a brand-new platform in the market. When new features and platforms are starting out, the advertisements are created by users to promote their business.

That’s when you truly need to exploit creating these Instagram stories and ads. Don’t let the beginner’s stage be the reason why you don’t take advantage because you can potentially miss out on helping people find decent property value on a house. You can make those narratives in the Facebook Advertising Platform.

Idea #5: Connect Your Instagram & Facebook Together

The fifth and final Real Estate promoting thought that you most likely never knew about is combining your Facebook Real Estate Business Account with your Instagram account. This thought is one of the most common ways that Realtors promote their business. If you’re not finding interest in using your personal Instagram profile, then feel free to make a second Instagram page that’s only for your business towards Real Estate. Once you change your Instagram status into a business account, interface it to your Facebook Real Estate business account.

This works great because, at the point when you’re operating those Facebook advertisements to your custom crowd, who are now your customers, you can, at the same time, run those equivalent promotions on Instagram to similar individuals.

This is astonishing on the grounds that now in the event that somebody, whose one of your clients, checks into their email messages, then that’s good. However, there’s a greater chance that they won’t check their email and they’re online with Facebook. That means that they’ll see you there too. Let’s say they don’t check their email message and they’re not online with Facebook. But they’re online with Instagram, they’ll eventually find you on that social media platform. In the event that they open their messages on Facebook and on Instagram, they’ll find you on both platforms, which means double the views.

You can make a big impact on this because as you run the Facebook promotions towards your Instagram account each day, you’ll have something sent to your clients relating to your Real Estate business.

Keep in mind that your emails and ads don’t always have to be about Real Estate. You want to build a great relationship with your clients. You can talk about a highly recommended restaurant or what event/party to go to.

Idea #6: Direct Mail Marketing

Wait! I know I might have lost you, an old traditional marketing tactic among all of this digital marketing? Absolutely. What could be more impactful than a postcard that offers a free instant home valuation on their home? There is one company that does offer this, wisepelican.com, and it tends to be right almost right on the money. You will also get their real email if they try to redeem it as a lead. Also with direct mail marketing you are very targeted in who sees your brand, which is a great way to dominate a subdivision.

Conclusion

As a realtor, you have to be presentable as much as possible. What’s amazing about today’s generation is that we don’t have to be in-person with the client all the time. Plus, you don’t knock on every door just to get your business off the ground. With today’s technology and social media platforms, we can connect with others without hassle or distraction. It’s great to connect with others who have the same interest as you do except you might need to guide them through the process. Be noticeable, be consistent, and always satisfy your clients.

5 Most Fun Activities for a Small Group of Friends

By

Дмитра Врачарић

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January 15, 2020

Taking part in a sporting activity is an excellent way to spend your free time after a long week. And with the festive season in top gear, gathering friends around a checkerboard for some real adrenaline rush is something that qualifies for a high pastime activity. Sports are a great way to get together and get away from the stress of everyday life. Even a small game like Ludo can help you feel rejuvenated. These would be the best hours of your life.

However, not every game qualifies as the most interesting to play with friends. Some are reserved for individuals, while others for a more significant number of players. We want to help you choose the one which you can play with friends. Thus, after researching and filtering out available options, we settled on the following:

1. Animal Kingdom

The animal kingdom is an icebreaker game that can accommodate up to ten players. It is, therefore, an excellent option for someone who would like to spend some quality time with friends during this festive season. It is also an indoor game, something that makes it even friendlier, given the winter weather. The catch about it is that players group into categories based on animals with which they identify most. They then take turns sharing experiences, beliefs, and fears.

It allows everyone to get to know each other better. Players share some parts of their lives, which they usually do not talk about. This is a fun game wherein you get to know each other and also have fun at the same time.

2. Golf

According to algarvegolf. holidays, it is another game that is suitable for a small group of players. In recent years, it has become a game of choice, especially among people looking for sports holidays. This winter, playing golf with friends will be not only a rewarding experience but also a great way to meet new people and create new memories. The main reason why golf is suitable for a small group of friends is that only a restricted number of players can take part in a session. That is not to mention that players will try to outdo each other in teeing. If you can beat your previous record, that would be the fun part of it.

Golf lets you be outdoors and enjoy nature, take in the fresh air and have giggles and laughter in mother nature’s lap. That is a great game to plan your Sunday, and it will surely be a memorable and fun one! So, get out there and spend time bonding with your friends all over again. If you are looking for more games, just visit Air Hockey Geek and discover more.

3. Chess

Chess is a game that requires wits. If you can maneuver your way on the chessboard to capture the king or queen, the better. However, it is not as easy as it sounds. The more you play chess, the better you get at it. It is also a small group of friends looking to make a difference in their holiday experience. You will have made new friends playing chess and grown wiser at making critical decisions at the eleventh hour. Studies suggest that people who play chess are smarter. Well, you may want to dig deeper to find out.

But smartness comes with a cost, and you have to concentrate hard to be a pro at the game. But the best part is that it gives you more than just concentration. You think like a team when you are group-playing, and you try to remember also how the person will be considering. So, it is like a lot of mind games. Till you become a pro, you will make endless memories along the way.

4. Tennis

Tennis is another thrilling game that will take your adrenaline rush into an overdrive. It is perfect for a small group of friends. Whether you opt for lawn tennis or table tennis, the experience is the same. However, given the cold season, going for table tennis will keep you and your friends away from winter frost.

You will fall in love with the game, and the group of friends with whom you will play it will become your BFFs in no time. This game will improve your mind and body and let you enjoy every moment you spend playing it.

5. FIFA 2019

Video games have become very popular in recent years. The most notable aspect of playing FIFA, for example, is how thrilling it becomes when competing against friends. The experience peaks with a smaller group of friends because you will have more turns on the jokey compared. If you have not played FIFA 2019, invite a few friends for fun time before the New Year kicks in.

It is a positive TV addiction. You will have the feel of playing the real FIFA on the field. We are sure the breathtaking experience will be as practical as it can be. It will equally tire you like the game of FIFA will do, but with a lot of fun memories!

Final Thoughts

Sports/games should help you relax and also keep fit, both mentally and physically. Whether you choose to play indoor games such as table tennis or video games, doing so in the company of friends is a great way to scale the heights of your experience. The fun peaks with outdoor sports such as golf, which often take place in breathtaking environments. Our top picks are only but a few ones that bring great friends together for a genuinely thrilling experience.

Tips for First-Time India Travelers

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Дмитра Врачарић

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January 15, 2020

India is a magnificent place with a rich culture, lush cuisine, and heartbreaking sights. But if this is your first time traveling to India, there are a few things you should know.

First off, India is very accessible for travel. The country is vast, but small compared to its population number of 1.3 billion. This makes it quite crowded, and you will experience this first-hand during your travels.

Secondly, you should go on your travel with an open mind and drop all the expectations. Chances are, you’ll either be a fan of the culture or be greatly disappointed. So, if you happen to hate it before you even depart, your trip will be miserable and it will only be a waste of time.

The smartest thing to do before visiting every new country is to go there with an open mind.

But there are tips out there that can help you make the trip much easier. We’ve decided to make such a list to help you get the most out of your time in India. So, without further ado, let’s start.

1. Plan Your Budget Beforehand

A general rule of traveling is to plan beforehand. A great deal of your time should go into planning your budget for the upcoming trip.

If you’re visiting from either Europe or North America, and even Australia, do know that India is quite cheap. The lowest you can rent a room is just under $5, and public transport costs nothing more than a dollar.

Without spending any money on food or shopping, a day in India will cost you an average of $10 – $15, max. If you decide to stay at a high-end hotel, then you’ll certainly pay more.

Instead of renting $5 rooms, you should opt for something better. That’s not to say that you can’t rent $5 rooms, but you’ll miss out on quite a few services, and chances are the room won’t be up to your expectations.

When it comes to cost for food, prices are quite reasonable for pastries and places to grab a quick bite. India is fairly cheap, but you should always plan the budget ahead.

2. Do Your Research

This next tip also applies to every other trip in the future, but more importantly, it applies to this particular occasion.

It will take you a lot more time than a simple week’s visit to see all that India offers. Hence why you should do your research on the places that interest you the most.

A general tip for people that love traveling and visiting a new country is to get a hotel room near the attractions and landmarks that interest them the most. This simple rule will save you a lot of money, time, and energy when trying to see everything on your bucket list.

For this specific reason, you can do your very own travel journal that will keep track of everything.

3. Obtain a Visa

Much like most of the countries around the world, India requires every new visitor to have previously acquired a travel Visa, or e-Visa. And much like most of the countries around the world, India has made it possible for everyone to obtain one electronically.

There are four Visa types you can choose to obtain prior to your upcoming trip to India, and those are tourism/ recreation, short-time, business, medical and conference Visa.

Each of these can be obtained electronically by simply filling out a form. The form will be then sent to your home and you will take it with you when your travel date arrives.

Since the tourist/ recreational is the type of Visa people mostly apply for, you can visit https://www.india-visa-gov.in and apply for one that will allow you to stay up to 180 days in India.

4. The Natives Are Very Friendly

India’s native population can be easily described as some of the friendliest people in the world. However, they are quite shy and you might have to be the first to start a conversation.

And while this doesn’t apply to the entire population, Indians will likely want to talk to you on busses, trains, etc. They also might stare at you, seeing that you’re not one of them, but this is out of curiosity and not in terms of harm.

Surprisingly, not everyone from India comes from a very small village, so you can expect social interactions to be that of the Western Civilizations.

5. Learn the Basics of the Language

If you happen to be visiting for business purposes, do know that Indian businessmen take great pride when a foreigner learns the basics of Hindi.

This will, naturally, increase your chances of conducting business and of getting a favorable deal, whatever that might be.

Even learning the basics such as “Hello – Namaste”, “Good – Acha”, “Thank You – Krupiyah & Shukriyah” will put you on a good spot.

This also applies if you visit for recreational purposes. The same rules still apply, and this could come in handy when you have to engage with someone.

6. What to Pack?

You should always pack essential stuff, but there are a few things to note when visiting India.

Namely, the country is quite the Conservative bubble. This means that not every type of fashion or style is accepted, especially for women.

When you first arrive there, you will notice that women are quite traditionally dressed. This mostly includes the sairs, a traditional dress that can cover the entire body or parts of it.

Older women tend to dress lightly, while younger women tend to cover more. And this doesn’t apply to everyone, but it should be something noted.

With all that said, the wealthier women do tend to take off the sairs during the day and dress more like women around Europe or the Americas.

As for what to pack here is a general rundown of clothes.

1-2 long skirts
2 crop tops
1 long sweater
A couple of shirts
A tank top
Underwear
1-2 Pants

You can always pack more or less, but this should be the type of clothes you take on your very first trip to the country.

What to Wear This Winter to Look Trendy?

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Дмитра Врачарић

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January 15, 2020

If you are wondering what to wear this winter that will go well with your skirts, denim, or dress without burning a massive hole in your pocket, then it is time to think about the winter discount codes! Discounts are always great when it comes to shopping, and we all know the reason why!

Nothing feels great when you put on a brand-new warm jacket in the winters and what can be better when you can get something trendy at an affordable price! We are going to tell you about the top 10 winter wear that will go well with almost everything and will make you look absolutely hot!

This blog is for all those gorgeous ladies who enjoy winters and know how to flaunt their beauty. However, if you are someone who is struggling and don’t know what to buy, this blog will let you know everything about it. From pastel coat on top of denim to jackets that will go well with your boots, here you will find everything. Also, we have some tips that will let you keep your face and skin winter-ready. Read more to know everything about it.

1. Trench coat

The first thing that you can go for is a trench coat, and to be honest, it’s a staple for the cold season. A trench coat can pull over any look. But if we must talk about leather pants, then it goes well with them, for sure. Gently tie your hair and wear minimalistic makeup, and complete your look. This one is an excellent investment and will remain so for every winter to come. You can try some of the best coupon codes at couponsplusdeals.com to grab the best deal and amaze every friend and family member.

2. Boots are a must-have

It’s not just about what garment you are going to wear to beat the cold waves; your feet need some cuddling too. If you want to wear them with a pair of denim or a dress, boots will go really with them. If you already have them, ensure that the color of your boots goes well with the complete look. Also, because these are boots, we are talking about, make sure that they fit right into the budget and avoid going for an utterly conventional look. Ankle length boots are the best. They are more comfortable to wear and if the boots have a little bit of heel, go for them because they are the best! For those who are thinking about wearing boots with a dress, don’t forget to wear leggings, though.

3. Your sweaters can be your perfect companion

Getting ready for a winter wedding party is never easy. It’s cold, and you will certainly want to feel cozy. So, what should you, when in such a confused state of mind? Simple, go to your wardrobe and find the most suitable cardigan or sweater that will go well with your little black dress. Look at the tone of the color, if it matches, there you go! You have found the right solution to look pretty and stay warm at the same time. Don’t forget to wear some classy jewelry; you know you want to look good, don’t you?

4. Woolen leggings under those shorts

If you are in love with your shorts and you don’t want to miss a chance to wear them, even if it is freezing cold outside, then here’s what you need to do! Buy some nice pair of woolen leggings and wear them under the shorts. You can wear everything on top of your shorts! A plain t-shirt and a leather jacket are the perfect matches, though. A quick tip, shorts, and boots are made for each other!

5. You can’t miss your leather jacket

If eddy unconventional wears are your go-to attire, then take out the leather jacket from your wardrobe, and put it on over a rugged pair of jeans with flat ankle-length boots. Try it once; you will fall in love with it! The overall look will make you the center of attention, and you will continue to spread your swag aura everywhere! To make the look even better, you can wrap a striped scarf around your neck and transform yourself into a trendy bombshell.

6. Not the ordinary winter jacket, please!

Listen, its winter, and dress accordingly. Everyone knows that fashion is your priority, but what is the use of freezing to death, when you can simply replace your old jacket with a long down winter jacket? The long down winter jacket is in trend, and they can cover you up pretty well. Pair your look with a pair of long boots.

7. Harsh winters, try the trench style long jacket

When it comes to battling with freezing and snowy evening, you should always think about getting a trench style long jacket. They are classy; they can make you look elegant, and let’s not forget, style matters to you. So, get something that will allow you to look fashionable while keeping you completely warm when you step outside your home.

8. Boot cut jeans and a sweater

And you thought boot cut jeans are no longer in? Think again. When it comes to dressing right, that will make you look pretty and unconventional, go for something that will make you stand out in the crowd. For example, take out your old boot cut jeans that fit you perfectly and top it up with a beautiful and warm sweater. This comfortable and stylish outfit is honestly a go-to dress when you don’t feel like doing a lot, and want to look super casual and laidback. Grab a sunglass, and you are ready to go.

9. Pastel coat and jeans can never go wrong

If you want to create a fresh and sophisticated look for yourself, then pastel coat should be your first choice when it comes with winter garments. Under the pastel coat, you can wear a beautiful white blouse. Cover yourself nicely, let your hair flow with the wind and pair the entire look with beautiful blue denim. Trust us on this; you will look amazing! Got a chic clutch purse, carry that instead of a handbag.

10. Don’t forget your scarf

Winters can bite you hard if you are not prepared for that. And sometimes, you do feel like keeping yourself warm and look fashionable, don’t you? So, here’s what you got to do. If you already have a few winter scarf with you, then take one of them out and see if it matches your overall attire. If it does, wrap it around your neck nicely and don’t wrap it too tight. Keep it a bit loose and fluffy. Cover your chin area also. If you wish, you can wear a cute hat to keep your head and ears covered. Rest, the scarf is there to keep your throat out of tonsillitis.

These are the top ten looks that you can go for, and because it is about winters, don’t let the chill in the air make your skin go dry, itchy, red, and irritated. Before walking out of your home, ensure that you cover your body with lots of winter-appropriate moisturizers. For dry skin, go for gentle and fragrance-free cleansers. Avoid using soaps; they will make your skin rough and dry even more. So, instead of that, go for mild cleaners and keep dry skin problems away.

Also, because it is winters, you should choose cream-based cleansers, and at night before you go to sleep, apply rich moisturizer on your face. You need to keep your lips hydrated too. Would you like to go out on the streets with those chapped lips? Think about it! So, moisturizing lip balms are the best deal for you. They can heal cracked and dry lips effectively.

Now, let’s move on to your hands, especially your hands. Have you seen your hands turning into grandmother skin during the winters, it’s because you neglect to take care of them! Hand lotions are available in many kinds, and there are winter ointments, particularly for your hands, that you can go for. Don’t wash your hands regularly as you do during the summers; it will make them go drier. Just apply hand cream right after you wash your hands to keep them supple and hydrated.

Even If it is winters, and you are all set with your dress, trench coat, and a scarf, you should never forget to apply sunscreen lotion on all the exposed skin areas. In this case, the most visible part of your body will be your face. Apply the sunscreen 20 minutes before going out, and SPF of 15 should do.

That’s about it, and it’s time to wrap up the blog. Don’t forget to keep yourself winter-ready and try out all the ten tips that we have shared with you. Buy the best to look the best and try out the fantastic coupons and deal to save enormously.

9 Styling Tips On How to Wear a Lehenga

By

Дмитра Врачарић

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January 14, 2020

A Lehenga is a classic clothing item that every Indian woman needs to have in her wardrobe. Although it is typical apparel among most brides and bridesmaids, it is also worn in parties, festivals, and other special functions. It has had many dramatic changes on how to style it, and it keeps on evolving to better looks.

This traditional bridal wear can now be worn in various forms to favor your fashion taste and to look more stylish. This beautiful skirt ensemble can be worn anywhere and by anyone. Below are some styling tips on how you can wear a Lehenga that you can try for your next event.

Its popularity is growing more and more with online shopping booming in India. If you are tempted to buy them for any occasion or to look fab, visit StyleCaret for some outstanding lehenga suit options online.

1. High-waist Lehenga and contrast top

That is a perfect styling option for millennials. It is a look that accentuates your curves. You can wear it as a casual outing, at bridal parties or baby showers to give you an Indian look with a twist. Try this contemporary look with simple pieces in your wardrobe like a plain long skirt, and pair it with a contrasting floral choli. Choose it for a beautiful, effortless outfit.

2. Anarkali Lehenga

That is a mix of the beautiful Anarkali and the timeless Lehenga. Although most women fear trying out and mixing different styles, this way of styling is effortless – like paring Lehenga with a long Kurtis as most women love. When mixed correctly, a long Anarkali style kurta with a Lehenga skirt is what makes head turn. It is an elegant combination that you can wear in contrasting colors. Plus, a center or side slit kurta gives the ensemble a new edge to avoid making it look too time-consuming.

3. Saree style Lehenga hybrid

Don’t you love the way Indian outfits blend well with one another? The saree is one of the oldest that has several perfect blends, just like the saree and dhoti pants. Get this beautiful ensemble by using your saree pieces and drape a Lehenga saree style. This combination gives you the best of both worlds by tying the dupatta in a south Indian inspired style. It`s tummy conscious, and it hides the stomach bulge while you remain flawless.

4. Lehenga choli for the bride

This style is the epitome of them all since every bride has one or two Lehenga pieces for her wedding events. This style is worth a mention since it is a unique, heavily embroidered Lehenga choli look that you can drape as a saree and have a dupatta over your head. You can choose two dupattas to match this look, depending on how you plan to look on your big day. Also, gold and black Lehenga pieces for the bride to wear to other functions like the pre-weddings or the post-wedding ceremonies.

5. The floral Lehenga

A floral couture Lehenga can be used to create a balance of modern and ethnic elements. Pair this with a one-sided sleeve choli or a princess cut choli. It is an ideal piece to wear to a Sangeet party or a destination wedding. Get breezy with this look during the Indian summer and accessorize it right with a chunky necklace or pendant and wear some bangles. Then you are all set with an ideal outfit that looks splendid.

6. Anarkali style full blouse Lehenga

That is another styling tip for your Lehenga look that comes out into perfect Anarkali style with a full blouse since most Lehenga looks come in cropped cholis styles. To achieve the above look, choose a choli or blouse that goes below your belly button, and it has full sleeves. You can attach it at the waist and add a metallic belt to make it an Anarkali attire. A beautiful bodice with a full embroidered skirt is the best to create this look.

7. Raw silk couture Lehenga

That is one of the couture styling tips of a Lehenga. It is one way to get back the Lehenga skirt and short choli. An embroidered raw silk skirt and a saree choli are what make this look what it is. It is a simple look that you can accessorize with a Maang tikka, big earrings, and you can get knotty with the dupatta that is of a net or sheer dupatta that covers from the neck to the belly button area. Knot the dupatta to show off your creative side, and if you do it well, it leaves an excellent impression altogether.

8. Backless Lehenga choli

You can also decide to style your Lehenga with matching it with a backless choli. That is an ideal look for a bride to be or the bride’s sister. Choose a bold color and beautiful fabric that both attract attention. Choose this backless choli to complete your traditional closet outfits. This choli is as good for a look and also to style a saree as well. Pleated or a plain silk Lehenga skirt are good examples to pair with. Plus, you can drape an everyday dupatta saree style to accentuate the look.

9. Off-shoulder blouse

This look is for the petite women who find lehengas too overpowering for them to dress. Hence, with an off-shoulder choli, the look is less consuming, and since your shoulders are exposed, you tend to look tall. It is a choli look that you can style with an embroidered tulle skirt or a long flowy one. Also, you can go for a gharga if you want a more traditional option that fully encompasses you. Choose mild colors for both the choli and skirt to give it a modern look.