4 Useful Social Media Management Tools for Marketing Teams

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February 16, 2021

It is no secret that the social media world is essential for any business nowadays. Whether your business is selling products or offering any kind of services, it is very important to have that social media presence. It is a great way to build an audience without spending a dime. To get the benefits and advantages of a social media profile, it needs to be run properly. This is why a lot of companies build their own marketing teams or at least outsource them.

However, even for those experts on the topic and marketing teams, it still very difficult to properly build a presence on websites such as Facebook, Instagram, Twitter, Pinterest, and many more. Because it is so difficult and complicated, especially when running several different profiles, they utilize the power of social media management tools.

These days, you could probably find hundreds of such tools if you were to search online. How can you know which one of these is going to provide the best benefits for the marketing team in your business? You cannot if you do not do the research.

Fortunately, you will not have to bother doing the research by yourself because I am going to provide you with a list of the best and most useful management tools that I could find. Out of this list, I am sure that you will find the software that is best for your company.

1. NapoleonCat

This is a software that is regularly used by a lot of Facebook advertising experts. It has a fair price, it offers a lot of benefits and the user interface is overall great. It is a package of all the things that one marketing team would need.

Of course, there are different pricing plans offered. Which plan you should get should depend entirely on how many profiles you plan on running and depending on how big your team is. For example, the standard edition allows the management of three profiles with just one user. This plan is $21 a month. With $21 a month, you will get a collective inbox of all profiles, a publisher, data analytics, and several other advantages.

If you want to get more benefits, you will need the Pro plan which is around $42 a month. Again, you will get access to managing three profiles with just one user. Fortunately, that is entirely customizable. You can stick to the standard plan, but you can increase the number of users and profiles that are manageable which is a great plus.

2. Kontentino

A serious problem I have with all of these software solutions offered online is the fact that I cannot know whether they are good or not. How can I know that this certain tool that costs a lot of money is going to help my business grow further and bring in more profits? Well, the answer to that problem is quite simple. A free trial. A free trial allows people to test out the product without wasting any unnecessary money. This is where Kontentino shines.

Kontentino offers 14 days of free trial. This is more than enough to test out the tools and reap their benefits. If you like it, you can pay to use it and continue enjoying all of those advantages and benefits.

However, this is just one of the many things that Kontentino offers. One thing that I especially like is that the plan for 10 users is 100 euros a month which is translated to $121. Considering how much users can use the tool at the same time, it is not expensive at all. With that same $120 package she will also get unlimited media storage, an unlimited number of posts and you can manage up to 40 pages.

If this is too much for you, you could go for the cheaper package that is only €44 per month. Of course, this will get you access to just three users. But, this is the perfect option for a smaller team.

3. ContentCal

For those that are looking for an intuitive and friendly user interface, ContentCal is the tool that you should pick. All of the important things are put in one place, the whole experience is so simple and easy to use. But, even though it is simple, you will still get access to all of the features that you need. Everything from asset management, analytics, publishing, collaboration, planning, and storage.

Fortunately, like all the previous tools I mentioned above, you can easily customize the offered packages. By default, the most affordable option, Pro, is just $17 per month, but you also get access with just one user which is quite unfortunate. But, at least you will get the ability to manage four different social profiles, chat and email support, analytics, and a few other things.

The second package, Company, is $47 per month with access to two users and eight social profiles. You will also get tons of other benefits such as a text editor, advanced video upload there, assigning roles, etc.

4. Buffer

I understand that not every startup company is ready to spend hundreds of dollars on a social media management tool. We cannot ignore that this is expensive, especially when you consider all the other expenses of a new business. Fortunately, there are free solutions out there. Buffer is that kind of software that offers you a completely free plan.

With Buffer, you get access to three different social channels, you can schedule up to 10 posts and only one user can do the management. Of course, none of this sounds too impressive, but considering that it is free, it is good enough in my opinion. Once your business starts growing and you can afford more expensive tools, you can always upgrade your plan. The Pro plan is just $15 a month while also getting access to different social channels with up to 100 schedule posts. If this is not enough for you, you can go for the Premium plan that is $65 a month. With this, you will have up to 2000 scheduled posts.

This is definitely a shortlist, but considering that all of these tools are quite similar in many ways, I thought that I should only share only the best ones I could find online. No matter which one you pick, I am sure that you will get some amazing advantages.

4 Tips for Choosing the Best Crib for Your Baby – 2024 Guide

By

Дмитра Врачарић

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February 16, 2021

One of the most important things, when a baby is on the way, is to choose a proper crib that will provide her with comfort. Also, it has to be safe and well-designed because a baby will spend most of the time in it during the first few months. A proper crib should represent a combination of safety and colorful design, and you should never rush your decision about which one to choose. There are different types of cribs, and you can find various manufacturers online. Some of the most popular models are Bebyletto, Karla DuBois, Da Vinci, Graco Solano, Athena, and many more. Also, if you are looking for a crib with the storage underneath, check Parenthood.Guide.

Choosing the right crib can be a long and difficult process because there are so many of these products available on the market. On the other hand, you can ask some of your friends who have kids for advice or check online comments about various products. Moreover, we have selected some of the most important tips that parents should know about cribs and how to choose the best one.

1. Learn The Basics

In case you are going to become a parent for the first time, you probably don’t know so much about the essential equipment. When it comes to cribs, you can find them in different sizes, quality, and design. Your main focus should be on quality and safety because a baby is going to sleep in the crib for at least two years. When you are choosing a bed, it needs to have barriers on each side that prevents a baby from falling.

2. Safety Guidelines

You should know that there are regulations related to the features of baby cribs in most countries, which is a big advantage and could prevent people from buying a product which is not so comfortable or safe. For example, since 2011, the United States proclaimed special regulations focused especially on the safety measures of a crib related to design, materials, and quality. When it comes to the sidebars, you should pay attention to the width and choose a crib where there is no chance for a baby stuck its hands or legs in the bars.

Also, you must know that it is not healthy for a baby to place toys, pillows, and other things in the bed with them. A crib should only have clean sheets and a waterproof mattress. Also, it will be much easier to wash the bed regularly. Moreover, keep the bed clean from the dust and keep any pets away from it before they could spread their fur and dust over the room. Nevertheless, place the bed in the right position where a baby won’t be able to reach anything outside of the crib like windows, shelves, decorations, and more.

Furthermore, while there is a tradition where people with kids would give their crib to new parents, you should know that a used one can never be as good as new. Also, you are risking to get one that is not created according to the most recent standards, which means that there is a chance for your baby to be uncomfortable in it. In that matter, if you are interested in used cribs, check their quality first.

3. Choose a Right Mattress

While you could buy a used crib, getting a new mattress is essential for the health of the baby. You should learn about the main factors of a quality mattress, like shape, soft level, materials, and more. You should avoid getting a mattress that is too soft because it may adversely affect the development of the baby. There are two main types of mattresses, innerspring and foam, and while they are both of high quality and stability, the big difference is in the weight since foam is much lighter. You should avoid trying to save money by getting a cheaper one because most of them with a price of under $100 are either too soft or has poor-quality material that won’t last for a long time. Therefore, choose a model with a price of at least $200 to be sure about its quality.

4. Buy The Right Model

When you start looking for a baby bed, you will notice that there are many types of cribs available, which means that it will not be so easy for you to decide which one to buy. We have selected some of the most popular models for 2024.

Convertible Cribs

The main reason why this model is so popular is that it can last for much longer than two years since you can convert it and make it suitable for a kid when it reaches a certain age and a standard crib become too small for it. After you convert it, a kid could use it for another 4 or 5 years. The advantage of this model is for people who are looking for a long-term solution, or if they are not planning more kids.

Travel Cribs

In case that you are traveling a lot because of your work, the best choice is to get a travel crib since you can take it with you in the place, and it is convenient in terms of folding and unfolding. Also, these cribs are lightweight, and you can prepare it for a baby in less than a minute. However, you should not use this model as a long-term solution because it can lose its quality under constant folding.

Standard Cribs

The standard model of beds for a baby represents the most common solution because it guarantees high safety measures and quality. It is especially beneficial for parents who are planning to have more kids. You can find numerous models of standard cribs, but always pay attention to the standards.

Bassinets

A bassinet is a great solution for people who are living in smaller apartments. However, you should know that it is only a short-term solution since a baby can sleep in it only in the first few months. In that matter, you can buy a bassinet until you find a bigger crib that a baby will require after a few months. Besides bassinets, you can also buy a mini-crib, which is also great for smaller apartments.

6 Benefits of Pneumatic Tube Systems for Cash Handling – 2024 Guide

By

Дмитра Врачарић

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February 16, 2021

Transporting and storing money is a very responsible job that has long been a human responsibility. Given the amount of time it takes and the risks it involves, it was necessary to find another solution. As a result, pneumatic tube systems for cash handling have been created, and they enable sending money to safer locations, without the need for physical carrying. These pneumatic transporters aren’t intended exclusively to transfer money from one location to another. They are widely used in medicine and pharmacy to reduce the risk of endangering the environment by hazardous chemical waste, but also in other industries.

You must have had the opportunity to encounter these systems in banks, stores, and other places where there is a large fluctuation in cash. This system works very simply, with the help of compressed air which transfers what is needed from one end of the tube to the other at an impressive speed.

The very fact that it finds so much application in various industries shows that it has many advantages over the traditional way of transporting money. If you own a large chain of stores and are currently thinking about finding the easiest way from the cash register to the main safe, here are some advantages of this system that could convince you that its implementation would be a good choice in your case.

1. Reliability

Reliability is the first thing we look for in any machine or product we want to install and start using. Pneumatic Tube Systems for Cash Handling it definitely is. They can transport a large number of goods in a short time that we couldn’t even imagine until now. 24-hour work 7 days a week is enabled and its specific characteristics make it reliable and unstoppable in terms of technical capability.

Modern technological development and optimized production processes enable the highest quality service. The guaranteed high degree of efficiency it provides is exactly what is needed for all places where all-day buying and selling takes place.

2. Safe and secure

In places where shopping and selling are done all day, such as large department stores or supermarkets, it’s necessary to constantly store excess money to relieve the cash register. We agree you can hire one worker who will visit all the cash registers and do that, but that is neither a safe nor a secure solution.

Human errors should be kept to a minimum, and during physical transport, errors and loss of funds can easily occur, as well as robbery, which you certainly want to avoid. Pneumatic tubes allow the shipment to be sent safely, with the help of carriers that don’t allow anything to be lost or stolen. Also, they are designed to provide environmental protection and according to wasecurity.com are made to last a long time.

3. Fast transport

Tube transportation is the fastest way to receive and send money that has been recorded in the world in all companies. The average sending speed measured is 1.20m per second. Given that we live in a time that is very fast-paced and where emergencies are common, it’s very likely that you will sometimes need to receive a certain amount immediately.

With this system, delivery is possible at any time and just when you need it most. This reflects the great efficiency of this technology, which can be very important for many. Imagine how long it would take you to move a bag from one building to another? But now it is possible in just a few moments.

4. Easy operation

Pneumatic technology doesn’t require high handling skills because the handling process itself isn’t complicated or difficult. All you need to do is put the banknotes in the holder, and put them in the tube. The rest will be done with compressed air. So, someone who encounters this for the first time will have no problem learning to work on it.

Carriers can carry a wide range of goods. Their temperature and other properties are easily kept stable inside the carrier. For that reason, they can be safely used in medicine and pharmacy, where toxic and harmful goods are transported that must be successfully stored. But to get back to the money, its transfer shouldn’t be a problem. Just make sure the weight does not exceed 50kg.

5. Cost-effectiveness

Cost-effectiveness is an indispensable item in thinking when it comes to any business decision. When it comes to the pneumatic hose system, you can be sure that the funds you invested in its installation will return to you very quickly. It takes only a few years, and this is especially pronounced in its implementation in the production process.

The work of the installed pipes replaces the man’s work, and thus saves the costs that you would have as an owner if these jobs were still performed by one of the workers. They prevent theft, which can also cause high costs. Resistance to weather conditions is another plus, as well as avoiding traffic, which wouldn’t be the case with an employee. As a result, it reduces the company’s unproductiveness and saves time, while increasing profits.

6. Space-saving

A great thing is a way in which the functioning of this system is designed because it implies an installation that doesn’t take up too much space and therefore doesn’t represent a nuisance during operation. Pneumatic tube systems are installed above the ceiling tiles and wall coverings. Therefore, they remain completely invisible in the background and don’t disturb the aesthetic appearance, but also leave enough free space for work, without taking up too much free space.

There is always a way to install them so that they are invisible and don’t bother. Even when they continue from one building to another. Then they can be buried or raised high. So, don’t worry about where you will locate them, because you can always find the right position for them.

Pneumatic Tube Systems for Cash Handling is a perfect transport invention that has enabled owners to transfer money quickly and safely from smaller cash registers to a central safe. If you consider carefully all the benefits that its use can bring you, you will realize that it can be a good solution for your business as well. Cost-effectiveness is guaranteed, so you are free to forget about traditional transfer methods that don’t provide you with the necessary security.

MECE: How to Think Like a Top Consultant – 2024 Guide

By

Anne Kelly

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February 16, 2021

consulting — Smiling mature consultant discussing documents over the phone while working at his desk in an office

Getting yourself a good looking tailored suit and walking into a corporate building doesn’t all of a sudden make you a successful consultant. Finishing your studies in this area doesn’t guarantee it either. Lots of people study for this job, a lot of them will get it too. But at what level?

The key difference between a top consultant and the average one is in the mind itself. It’s how you approach your problems, how you think them through. Having the ability to put yourself in the client’s skin and see their perspective, what they want, what they expect. Apart from that, it’s the ability to sniff out your weak spots and always work on improving them, as you can always be better than you are right now. That’s the attitude a top consultant needs to take on.

Standing Out

As always, getting the basics spot-on is very important. Getting through education, understanding the whole process of consulting, working on your maths, learning more about problem-solving principles, and nailing the infamous case interview to put the icing on the cake.

However, there is a reason why the case interviews at top consulting firms such as McKinsey, Bain, or BCG are so infamous. Those companies are not known worldwide for being the best at what they do because they hire anybody who decides to apply.

On the contrary, they will go through hundreds, thousands of applicants just to find that one consultant in whom they see the potential to go the distance.

There is a lot, and we do mean a lot of candidates that will thoroughly go through everything that’s needed for a case interview test. You can even do pretty well, solve a case, answer the questions, yet still leave without a job offer. It’s the sheer number of applicants that creates a real competition, where you will need to stand out and prove that you have the edge over the others.

Thinking Like the Client

You should always be attempting to visualize the situation from the client’s point of view. What is their goal? What are their problems? What needs to be done to resolve them? Is your approach MECE compatible? Those questions should always have an answer.

Other than the obvious problem-solving skills, a client will expect the consultant to be fully involved in the whole project. It is usually considered essential that you are available and approachable, as well as transparent in what you do. The client is paying a hefty amount for your services and will expect your approach to be on point.

Keep your reports neat and filled with important data. Do not drown your client in unnecessary information that they don’t need to hear, but don’t keep them in the dark about the info that is crucial and relevant to the problem at hand.

Approaching the Problem Correctly

Jumping to conclusions too soon in this line of work is the key component to failure. You should always take enough time to analyze the problem, explore all possible options in a MECE compatible way, and ask additional questions. Only when you have collected all the necessary data can you begin to create a hypothesis that you will check.

The MECE principle is something to always keep in mind when approaching a problem. It is the safest way to make sure that you account for everything relevant to the specific problem while avoiding a double amount of work by checking the same things multiple times. Hence the MECE name stands for Mutually Exclusive and Collectively Exhaustive.

Always structure your approach in a top-down manner. An issue tree is often the ideal option for this, as it will allow you to branch out all the connected factors to find the elements of the equation that can be altered to resolve the initial problem. You will often find yourself building the issue tree from scratch as you find another element that needs to be considered in the structure.

Communicating Your Data

As we mentioned before, it’s important to distinguish the important parts of information from the less-important ones. Knowing how to deliver your reports to the client is an integral part of a successful consultant’s job. Apart from landing all this data onto your client, do not forget that your job is to advise. So every bit of information given should be followed by advice on how to handle it. They are, after all, hiring you as a consultant, not just an analyst.

Share your knowledge as often as you can with your client, or even potential clients. A consultant should always be sharing relevant information with his clients regardless of the fact whether he’s paid for it or not. If you go the extra mile for them and prove to be effective and clinical in solving a problem, you will likely be hired again or recommended to another client.

Removing Uncertainty

The client is expecting you to be an expert in your field, whatever the field is, as you should be. However, it’s important to keep in mind that not every client will be an expert as well. When delivering your theories and analysis to them, it’s important to make sure that they understand all the important bits.

When the client does not fully understand a part of your plan, it will create uncertainty. And the biggest plan-stopper on this planet is probably exactly that – uncertainty. Whenever you’re not sure about something – your natural reaction is to stop.

So if you don’t want your client getting cold feet about something and derailing all the work put into it – make sure you adapt your presentation to your client’s understanding and make sure everything is cleared up.

To Wrap it Up

Being a top-level consultant has its benefits, plenty of them, but it is not something that can be achieved overnight. It requires great discipline, motivation, hard work, and an open mindset.

It’s not about not making any mistakes. It’s how you react to them and learn from them. It requires you to look at things from different angles, to act directly and confidently, and to communicate clearly and eloquently. If these things don’t come as too big of a step for you, you might just give it a try!

Why Recovery From Illegal Substances Is So Hard

By

Дмитра Врачарић

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February 15, 2021

Realizing the fact that one is undergoing some substance use disorder is a nightmare itself. One should remember that the journey of recovery may be hard, but the moments of regret are harder. There comes a time where no medication whatsoever can bring the person back to life. Therefore, it is necessary to seek medical refuge as soon as possible. Friends and family can play a vital role in helping one diagnose the addiction. A proper monthly medical checkup also saves one from becoming a victim of drugs. The symptoms of drug addiction are as following:

Losing temper
Financial crisis
Mood swings
Loves to spend time alone
Becomes lazy
Loses health
Disturbed relationship
The person can’t take voluntary actions immediately.

The above mentioned are some symptoms common to all. They may vary from person to person. They may not appear all at the time; one may dominate the other. It’s just a guideline for your help.

Drug Detoxification and Withdrawal

The removal of the last tiny bit of drug from the body is known as detoxification. A person undergoing detoxification needs moral support. This could be provided by the staff at the rehabilitation center and by the family upon visit on weekends. Detoxification comes with several aftereffects that are to be catered in time to ease the process. One should remember that the pain is worth it. Withdrawal effects are difficult to be forecasted before a hand. Therefore, medical help is sought. The doctors are capable of taking care of the person both mentally physically. Some people commit the mistake of undergoing detoxification on their own at home. This act has proven deadly to many people. Saving money at the expense of one’s own life is not a wise decision at all.

A center must understand key differences between two drugs when the center deals with drug detoxification from multiple substances. The cure to one drug could be a cause of harm to the other. Therefore, special care needs to be taken when dealing with such patients. It is observed that most people are undergoing multiple addictions at a time. Some prerequisite tests should be carried out to conclude the type of addiction of the client. For further details, check this website.

Source: Trafalgar Addiction Treatment Centres

Contact Information

Previously, phone-calls were used to contact the center. Now, the contact could be made over the phone call, via email, live chat, and the client can even visit the center at any time of the day. All these details are present on the website of the detoxification center. Some websites are linked to social media as well. One can go through their social accounts and gather more details about them. People can submit their reviews on social platforms that are available for others. The use of advanced technology has given rise to the transparency of a center. This helps to develop a level of trust between the two parties.

The clients get an overview of the outcome of the center. This diverse contact network helps to cater to all kinds of clients especially, the shy ones. Some people hesitate to talk to others and are more inclined to hide their real faces. Such platforms add confidence to shy people. These people feel comfortable expressing their identity once they are not discouraged from being themselves. Sometimes a registration form is also available on the website. Take extra care about the security of the site before submitting the form containing your personal information.

Source: Mission Harbor Behavioral Health

Outpatient Services

There are two types of outpatient services. The first type of outpatient includes such patients which do not need to come and stay in the center due to certain reasons. They seek medical help every week from the center and go back home. The reason for outpatient services could be lack of money, mild addiction, a busy schedule, and many more. The second type of outpatient services includes an aftercare treatment plan. This is offered after detoxification. Such services are important to help a person stay away from the drugs even after leaving the center. The success stories of outpatient services are less than inpatient services because they are more exposed to drugs.

People registered in inpatient detoxification plans are made to stay away from drugs through different means. Therefore, they yield more promising and long-lasting results. Outpatient services are more like psychiatric sessions. The benefit of these sessions is that if the person is unable to overcome the problem himself he can get registered in a center. The center would be well-aware of the history of the patient and will be able to treat him in a better way than the fresher.

Why Choose a Certain Detoxification Center

Choosing a detoxification center acts as the real game-changer. Just in case one ends in a wrong detoxification center, he/she could risk his life to a great extent. While choosing the center, make sure it is certified or recognized at a national or international level. Please read the reviews of the previous customers before enrolling in a center. One can seek advice from friends and family too. A person should feel no shame discussing the matter with the surroundings and should realize how sensitive the matter is. Going through the website is one of the best approaches so far because most of the information required is already present there. Moreover, one can visit the center physically. And can get to know the real image of the center.

The center should be equipped with a friendly staff. So that the person can pour his heart out and don’t need to censor the content. Transparency and trust play an important role here. If the center is famous for leaking information but is offering services at a low cost, then such a center should not be your choice. Cleanliness; must be ensured at such places. A person is about to invest a handsome amount out of his salary. Therefore, he should take some time to research these centers; before making the final decision.

9 Benefits of Using Neon Signs for Your Business Marketing – 2024 Guide

By

Дмитра Врачарић

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February 15, 2021

Advertising represents a link between products and consumers. It is very important to present the product or service in the right way, as well as to choose the right way of advertising because today there are many. Sometimes one word or image is enough for an effective advertisement, and sometimes a video accompanied by text. In any case, they are the ones who place and sell a certain service or product. Today, companies are advertised in several ways – through billboards, advertising materials such as pens, T-shirts, mugs, diaries, through TV and radio stations, social networks, and in many other ways. However, there is one very effective and inexpensive way of advertising that can be placed both outsides and inside the building, and even contribute to the interior design – neon signs.

There are many reasons why these commercials are the best, and these are just some of them.

1. Infinite shapes and designs

Another thing that goes in favor of this type of advertising is that these ads are versatile, that is, they can be made into just about anything you want. Of course, the design of the sign itself is accompanied by 100 different colors that you can combine to achieve the desired effect. Just think how much you will save because you will not need the services of a graphic designer to make the sign, but you will be able to explain what you want! On Ginde Star you will find more about it.

2. 24/7 visibility

These advertisements are usually placed in conspicuous places and are shown in the full glow at night when the city falls asleep. It is this fact that is especially interesting because people are busy with many obligations during the day and do not pay much attention to the relay. Still, the night brings peace, rest, and relaxation, so that people have increased concentration and focus on the things that surround them.

3. Low energy consumption

You will need to set aside a certain amount of money for any form of advertising. What is important is that you understand this as a useful investment, because as we said, advertising is half the battle. Of course, this does not mean that you need to spend all your wealth, but that you think of an effective and good way to place what you want. Neon signs stand out here because they are personalized and economical. Probably for many people the first association with neon signs is a big bill for electricity since the advertisement is glowing. However, the truth is different. Neon signs are nowadays made of many LED bulbs that are known for their durability and low power consumption. According to some estimates, LED advertising saves as much as 50%-70% of electricity.

4. Easy installation

There is no need to worry about installing a neon sign because it is so simple that you can even install it yourself. All you need to do is choose the perfect place to set up and prepare the following tools: plastic coated wire, smaller securing screw, crimps for locking wires, and vertical mount. You will often see these advertisements in bars and cafes, lately, they have also been often used as a cherry on top in arranging living space.

5. Longer lifespan

We all know that LED non-neon lights are far more durable than ordinary ones and have a lifespan of around 50,000 hours. Simply put, you have invested in advertising for the next 34 years! Not bad, is it?

6. Low maintenance

In neon signs, maintenance costs are almost non-existent, because they are characterized by high durability and resistance to many climatic conditions, ie precipitation, as well as extremely high and low temperatures. If they are indoors, do not worry about getting burned when cleaning, because LED bulbs do not heat up. What can happen, though very rarely, is that one light bulb burns out, but it is easy to change. Even if you don’t, the visual appearance of the ad will not be compromised, as each ad consists of hundreds of small light bulbs.

7. Environmentally friendly

Nature lovers do not need to worry because LED lights are considered to be green. This means that even after their lifespan they will not pollute the environment precisely because they are environmentally friendly, unlike traditional neon signs which are toxic because they use mercury.

8. Neon signs look beautiful

Neon signs can make any space more luxurious and beautiful. Many companies opt for motivational messages in the form of these signs, which hang on the walls of their companies to motivate workers to do their best, and at the same time to feel comfortable in the environment in which they work. These signs can look like real small works of art that will adorn the interior of the building or emphasize the exterior architecture.

9. How expensive is it?

The figure of 100-1000 dollars may not seem small to you, but for billboard advertising, you would have to spend much more, for a limited period of advertising. With neon advertising, you have solved the issue of advertising for the next three decades, and even longer! The price itself depends on the size of the sign, as well as the complexity of its production. In any case, it is much more financially viable than other ways of advertising.

Conclusion

When creating an advertisement, including this one, the quality of the content is important, not the quantity. By this, we mean that you do not need to print an essay and a detailed description to attract the attention of passers-by. On the contrary, you are more likely to have a counter-effect. What you need to do is create a simple but effective inscription or image that will interest a casual passer-by to enter your shop and see what you are actually offering.

Very often you can hear people say that bad advertising is also good advertising, without thinking about the counter-effects they can cause to potential customers or users of their services. Yet stick to the fact that every product and every company deserves the best publicity, and by no means solid or bad!

7 Best Performing Cryptocurrencies Other Than Bitcoin in 2024

By

Дмитра Врачарић

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February 15, 2021

7 Best Performing Cryptocurrencies Other Than Bitcoin in 2024 — Source: unsplash

It took a long time for only a fraction of the people on the planet to gain confidence in the concept of a digital financial system. On the other hand, there are still many who adhere to traditional methods but also those who believe exclusively in the power of bitcoin. There is no doubt that bitcoin is the cryptocurrency with the best performance at the moment and relatively stable volatility, which is why it justifiably deserves the interest of a large number of users. As the first-launched digital coin, it immediately attracted attention and has kept it to this day thanks to its good characteristics, and it has indeed made many millionaires. But, the situation has changed compared to 10 years ago, because in the meantime, many new cryptocurrencies have been launched that are worth considering. So, the time has come to ignore bitcoin for a moment and analyze what other digital currencies stand out with their good performance.

How much the situation has changed compared to the previous year, we can conclude based on research like this at www.techdee.com. Let’s take a look at the current situation.

1. Ethereum

The advantage of Ethereum over Bitcoin is its influential position. These include the ability to enable all users to build their decentralized applications. The market capitalization of this cryptocurrency experienced an expansion in the past year and increased by 60%. Also, at certain stages, the price of Ethereum was low enough, which made it perfect for all beginners in the crypto market.

Thanks to the network upgrade, Ethereum is becoming a very important DeFi product. Depending on the number of running dApps, the strength of this token is expected to increase. It also enables the realization of smart contracts as well as projects, which additionally influences the increase in popularity. All of these are reasons that indicate the possibility of establishing a fairly stable upward trajectory of Ethereum in 2024.

2. Ripple

Ripple has long been in a well-deserved third position after bitcoin and ethereum. Tether’s expansion at one point caused it to move to third place but that didn’t diminish its importance. There is a platform that supports fast and cheap transactions of this cryptocurrency, which is why it’s supported by numerous giant companies like Moneygram. The trust of large companies is reason enough for users to believe in the survival of this digital coin and its rise in 2024.

Another reason is the excellent technology network in the background, which looks promising in terms of future cooperation with large banking systems. It smells like connecting a large number of companies with Ripple and a jump in value.

3. Tron

Tron is, simply put, an unusual cryptocurrency that is focused on the realization of certain projects. One of these is building a digital entertainment network. The goal of this project is cheap and easy sharing of fun digital content via a specially designed network platform. It may seem like something that doesn’t deserve much attention for a moment, but don’t rush. Considering other available platforms for the same purpose, such as Netflix, which will charge a high price for these services, this solution may seem like a cool idea.

In this way, the role of an intermediary is eliminated and each user will be able to share content directly. We could say that this is a win-win situation for both publishers and consumers. The first one will be able to lower prices, and the other will make great savings. More and more organizations are becoming interested in the Tron, which clearly testifies to the bright future of the Tron in 2024.

4. Litecoin

Compared to the currently most popular currency Bitcoin, litecoin is characterized by a much cheaper and simpler network organization. It is true that the amount of these coins is limited and that a large amount is mined, but that doesn’t diminish its wide application. One of the first big advantages is the high speed of transactions compared to some of the most popular cryptocurrencies. Also, the fees are lower than you think.

According to some estimates, thanks to the opening of the RPG “LiteBringer”, a very bright future for Litecoin is predicted. This is also concluded based on the increased number of transactions recently.

5. Bitcoin Cash

The dilemma over scalability, which has been a long-discussed topic among experts, has resulted in the creation of another blockchain. This was done to enable more transactions. Thus Bitcoin Cash becomes another favorite among competing digital coins. In the past year, a large market capitalization was achieved that meets everyone’s criteria.

Considering the rapid striving of Bitcoin Cash towards the top, this growing trend is expected to become even more expansive this year. We believe that this information should intrigue a large number of investors who will pay attention to BCH in the coming year.

6. Chainlink

Remember the smart contracts we talked about in the Ethereum paragraph? Thanks to the cryptocurrency Chainlink, their realization has been significantly simplified. Considering that, like all other contracts, these digital ones also require the use of real and valid data, the whole process seemed too complicated. To ensure the validity of the data and thus achieve all the necessary conditions for the implementation of a smart contract, the concept of Chainlink is designed to ensure the validity of the data by paying data providers in this currency. As a result, a certain trust has been gained among users, which contributes to the growing popularity of Chainlink.

7. Binance Coin

Another interesting platform that has appeared in the crypto world is Binance DEX. The subject of launching this platform is different from all the others. The mission is the decentralized purchase and sale of Binance coins but also the use of this platform to convert different currencies. The great advantage of Binance DEX is that it offers a discount when trading with the BNB on stock exchanges. This influences the increase in the popularity of the BNB and is considered to have a bright future in 2024.

We advise you to start considering these suggestions if you are new to the crypto world because you can discover the great potential of other digital coins in 2024 that aren’t bitcoin. Would you add any cryptocurrency to this list? How do you like our choice?

7 Tips for Hosting a Poker Night at Your House

By

Дмитра Врачарић

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February 15, 2021

So, you moved to a new place or you bought some new furniture or some other things and you want to show that to your friends. Well, there is a way to do that successfully and its by hosting a game night. Some of you will ask “well, what’s wrong with a barbeque party?” and we will say absolutely nothing. There is just something special about game night.

You get everything wrapped up nicely. There are thrills, there is adrenaline, yelling, laughing. It is an all-rounded night and there is no way you can go wrong with a game night. Now, let’s talk a little about the choice of game. If you are above the legal age limit poker night with your friends at home is the best thing that will offer all the above in one action-packed night.

Poker is a highly addictive game, but not in a bad way. It is a game well balanced between luck and skill, but there is so much more to it. You have to have patience and nerves of steel for this game. Poker night at your house doesn’t have to be that. You can have a relaxed, slightly competitive game that will make you and your friends have fun and spend quality time together. It can also help you get to know them better and figure out if they are bluffing or not.

For an ultimate poker night at you home follow the tips below, or if in need of more pointers visit www.top10pokersites.net.

1. Snacks are a must

If you are hosting a poker game night than you have to have snacks. No game or party is complete without them. Plus, there is an added benefit where those irritated by the previous round might clinch their anger in cheese puffs instead of yelling out loud. Keep two things in mind, though, choose the kind of snacks that won’t leave your friends fingers messy and sticky. Messy and sticky fingers lead to sticky cards and that there is a recipe for one bad night of poker. Other is to try and satisfy everyone need. Be a good host and thing about everyone when shopping for a snack. Not everyone likes the same food as you.

2. Make the game interesting

Yes, poker has money revolving around it and the most interesting thing is to clear the pot and take it home. There is one more thing that can be done and we guarantee you it will blow everyone’s mind. Try and buy a trophy of sorts. You know what we mean – go to your local gift shop or trophy shop and buy something cheap but good looking with a poker theme. It will be cool for a winner to take home something else besides money, and we ensure you they will remember that for a long time.

3. Small blinds

Now here is another important thing to remember. Don’t go big on your first time hosting a poker party, keep it humble and make the blinds something everyone can afford. Consider your friends and their budget, don’t make blinds too big because you will have people dropping out on you. Start small and as you get comfortable to talk things together and work the amounts you all feel OK with. This way everyone will play, they will play for longer and they will be coming back again.

4. Poker Chips

There can’t be a decent poker game if you don’t have poker chips right? This is something that both is and isn’t that important. You can buy any sort of chips you like it’s just important to have them if you want a complete experience with your friends. You can buy cheap ones that go from $20-$40 or you can buy a little more “high end” ones. There will add a little bling to the game, with its colours, engravings, quality and whatnot, but it is purely to your liking there will not be any difference in the game.

5. Cards

This is the same thing as with poker chips. They are, of course, essential for the game but the quality, looks and everything else won’t change your experience much. These are dirt cheap and you can find them anywhere, the only thing we would advise is to watch out for the materials used for the cards. Paper cards are more prone to getting dirty and they fade and tear easily while those plasticky ones are tough to handle since they slide a lot but are more resistant to getting dirty and tearing on the sides. Bonus advise, always have more than one deck at any game, just in case anything happens. It would be silly if you had to go out and buy more, for any reason, while in the middle of the game.

6. The table

Now, this is another thing to have if you want a decent game but it doesn’t necessarily have to a dedicated poker table. You can use your dining room table, coffee table or anything in between. If you and your friends get comfortable enough you can go and search poker tables online and get anything you like. There are all sorts and types with all price ranges. If you wish to up your experience after a while you really should invest in a dedicated poker table and it will pay off after a while. For starters, you will probably be able to find a poker set that comes with a mat that goes over the table to bring you as close to poker experience as possible.

7. Lighting and music

This is the one thing that might affect the game in most ways. If you can host the poker party in a separate room where you can control lighting just for that area. Don’t try and make everything too flashy with LED or whatnot, and don’t make the area too dark because you will not be able to see anything. Instead, if you can control it make the lighting slightly dim to have some mystique but enough to see what cards are dealt. Same goes with music. Find something appropriate and soothing, but don’t make it blast so that you can’t hear each other. Moderate is the word here and stick to it as best as you can.

To wrap things up we will once more remind you that poker is a highly addictive game, even more, when there is a big company involved. There is that gambling part, but when it is among friends everything is OK if you are having a really good time. Also, try and find a playing routine that is comfortable for the party. We know you are going to like it but try and not play every other day or even every week. Try to start with like 2 games a month and then gradually talks things out with friends and maybe reduce that to whatever you find comfortable. This is all about spending quality time with your friends and learning to be a good host so never forget that never mind how intense was the last game.

How to Style Stacked Leggings – 2024

By

Дмитра Врачарић

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February 14, 2021

tdy_style_10a_leggings_200309_1920x1080 — Source: today

Stacked leggings are becoming one of the must-have items for this fall since they are both versatile and stylish. They are mostly made of a stretchy material, mostly cotton, so they are both comfortable and cozy. Also, they will accentuate your curves and have you looking sexy and chic, while being a great choice to wear all year round because they are pleasant even for the hot summer months.

They are comfortable, durable and you can style them with just about anything. Here are our ideas for styling stacked leggings, just like these ones found on jurllyshe.

Choose neutral colors

Sure, having neon or camo stacked leggings would be very cool, but you should have in mind that neutrals are always much easier to style. You can mix and match them with just about any other existing color and it will give you more options for everyday wear, so that you can make the most out of it. Cream, beige, tan, black, navy, olive, gray – choose the one that you like the most and style it with tops in different colors every time you wear it. Just be careful when taking care of dark-colored leggings since they can fade if not washed properly, or too often.

Stick to a single color

There are many pretty patterned ones – flowers, polka-dots, animal-print, and even tie-dye, and they can be very cute, but the ones in a single color will be more classy and convenient because you can style them with almost anything on a daily basis.

Mix them with denim

Wear a light colored cropped denim jacket with your leggings. This is a particularly good combo for the spring. Try keeping the color palette on the light side, especially with pastels. If you do decide to go with darker denim, then stick to the darker shades of the neutral color palette for a more polished look.

Pair it with oversized sweatshirts

Fall is the season for oversized… Well everything. Not only oversized sweatshirts, but also cardigans, but coats, jumpers, and even bomber jackets. Make your oversized sweatshirt the same color and material as the leggings. It is recommended that it has zipper that can be opened as much as you’d like, with a tan top or a bra peaking from underneath.

Don’t forget the purses

A crisp, leather tote would be quite a statement piece, but then again, so can be a tiny handbag in the exact same color as the leggings. Also, a fanny pack is a fashion detail that you should definitely not skip this season.

Crop top

This combination will accentuate your curves and make your waist look tiny. Try getting one that is the same color and material as the leggings, so that the outfit will be elevated and will seem more expensive. The good thing about the crop top is that it can be with sleeves, with straps, or even strapless – so there is one for any time of the year. Just make sure that your bra is supportive to avoid any fashion mishaps. You can throw on some stylish overcoat and you are good to go.

Wear “ugly sneakers”

Ugly sneakers’ popularity has been increasing in the past few years. They are bulky, maximalist, and very trendy, so we don’t see them going away any time soon. These shoes are a very eye-catching accessory, so keep it simple with a plain t-shirt, or a tank top. Throw on a matching jacket and grab a mini leather backpack and you will be both sexy and fashionable.

What to do with camo leggings

Camo stacked leggings are a risky choice, but we are not going to judge. A pair of leggings with this pattern will be great with a black bomber jacket and black sneakers. A white t-shirt will provide some additional contrast, but you won’t go wrong with a black one either.

Buy a set

As a general rule, by keeping it monochrome, your outfit will be more classy. We would recommend going with a set from the neutral palette, so that you can add pops of colors with your accessories, and even split up the set and combine it with other items. Throw on some chunky jewelry, an oversized coat and ugly sneakers to pull the whole look together.

Go all black

Black is a very elegant color, so wearing your black stacked leggings with everything else in that color as well, you will look slimmer, taller and more refined. Of course, avoid this in the summer months as this color will absorb the sunlight and make you feel very hot – and we mean that quite literally. It would be better to save it for a date night in the evening paired with some shiny jewelry.

Surprise with a sports bra

For the ladies that want to go with a more daring combo, we’d recommend a sports bra with a jacket, or an oversized sweatshirt with a front zipper which would give a peek at the bra.

Put on a ball cap

A ball cap is the best accessory for the sunny spring or summer days, and we are sure you already have at least one in your closet. A ball cap would be a perfect addition to a monochrome look.

Wear them with slides

Slides with fur, feathers or a brand’s logo have lately been very popular. And it is very clear that they would complement these leggings too, especially the ones that have a slit in the front. This is an awesome combination for the hot summer days. Just don’t go too crazy with the choice of colors and keep it simple, as these shoes are a statement by themselves. However, because these shoes are very flat, we would advise that you find the appropriate length, so that they won’t drag at the back of the feet and get dirty, or stepped on. This is a rule for all of the stacked leggings, but in this case it is of even bigger importance.

How Covid-19 Impact Startups: Survival Strategy & Tips

By

Дмитра Врачарић

-

February 14, 2021

Mankind has not yet encountered a crisis similar to the COVID-19 pandemic. Although experts in various fields compare it with the 2007-2008 mortgage crisis, economists have come to a unanimous conclusion: the economic crisis and the total lockdown caused by the pandemic will be much harder and more serious than the mid-2000s crisis.

They agreed that the global economy will need 3 years to fully recover from the effects of the crisis and return to the indicators of the end of 2019. This forecast will take place only in the most favorable scenario when there are no new outbreaks of the disease. But it is doubtful since new cases of infection are reported in the regions that have seemingly defeated the virus.

Meanwhile, in most countries, people continue to stay at home, and businesses of all sizes and specifics suffer from disrupted cash flows and operations. Tech development companies, like purrweb.com, were forced to continue providing their services remotely. Still, small businesses that do not have a financial airbag received a huge blow.

In our article, we will talk about how much COVID-19 influenced startups, and also try to give some tips on how to cope with this situation.

The Impact

The impact of the pandemic on startups is obvious. And the vast majority of companies have experienced negative effects, mostly. That’s why we will talk about them first.

Negative impact

Speaking about the negative consequences for startups, we can briefly highlight the following points:

Capital. About half of startups do not have financial savings and are in the red zone. Those who raised some investment in rounds A and B can last less than a year. Government support varies from country to country, but often includes interest-free payday loans and helicopter investments, which are often not enough;
Employees. 74% of startups reduced their staff due to the crisis. Speaking about geography, most employees lost their jobs in North America, followed by Europe and Asia. This is due to the fact that the United States leads in the number of sick and dead from the virus by a wide margin. In Europe, the situation is not so deplorable. Asia seems to have coped with the pandemic faster than others, so there are fewer layoffs;
Revenues. Estimates are approximate, and yet: more than 70% of startups declare a reduction in their income. Statistically, about a third of them faced a critical decline in profits of more than 80%.

Positive impact

There are also positive trends, however. While B2B startups have been affected the most, B2C companies are more likely to survive the pandemic with less serious consequences. It depends on the sectors, of course. For example, people continue to order food, read books, or watch films online.

Growth. One-tenth of startups report a slight increase in their income. There are absolutely incredible stories. For example, the shares of video conference service Zoom grew by more than 275%. Any crisis opens up new possibilities;
Operating activities. The level of digitalization in the modern world is very high. That is why most B2C online startups continue to operate. Some say that nearly 96% of tech startups run despite the crisis.

It is very difficult to derive exact numbers here. There are too many factors to consider: industry, type of startup, level of digitalization, the presence of a financial airbag, and so on. In general, the crisis has hit startups hard and caused a negative impact, no doubt.

Survival tips

Not all startups can survive in this crisis, but here are some universal tips to improve your chances.

Develop a plan. The effects of the crisis will be felt for several more years. That is why startups that are hoping to continue operating after the lockdown, should have a clear plan of action. All stakeholders should be involved in the development of this plan, from ordinary employees to potential investors;
Assess damage and redistribute income. Understanding the exact numbers is crucial. Diversify your cash flows, reduce expenses as much as possible, and outline several possible financial scenarios — from the most negative to the most positive;
Choose a new direction. Evaluate how your activities and the specifics of your startup can be useful to the world in times of crisis. For example, car-rental company ZoomCar focused on providing services to healthcare industry workers, as well as delivery services;
Lean is the key. You need to be as lean as possible. The lower the costs now, the greater the chance of survival;
Search for investors. Not everyone in the world is losing money now, and many investors view this crisis as an opportunity. Therefore, conduct a thorough market analysis and try to make your startup profitable for certain investors;
Don’t panic. Nerves and panic will definitely not help you. Accurate calculations and a cool head are really important right now.

Conclusion

We would like to finish on a positive note. Yes, the situation is extremely difficult and many will not be able to get out of it. However, these are the days when we should show our compassion and willingness to help. Startups are one of the most vulnerable types of business in any crisis. Nevertheless, there are chances to survive.

The key tasks here are either to put the business on hold for several years so that it will reopen when the economy recovers. Or, to reformat your startup in such a way that its activities are in demand in the new reality. Just believe that the good fortune lies ahead.